Proton e.MAS Introduces Six New Corporate Identity Showrooms

Proton e.MAS has officially completed the rollout of its new Corporate Identity (CI) with the opening of six newly designed showrooms across Malaysia, marking another milestone in the brand’s retail expansion.

The new showrooms introduce a modern and consistent retail concept designed to enhance the customer experience through a cleaner, more comfortable, and innovative environment. Featuring contemporary interiors, improved lighting, and spacious layouts, the facilities reflect the brand’s growing presence in Malaysia’s EV market.

With the latest additions, Proton e.MAS now operates a nationwide network of 58 dealerships, supported by 45 service centres and 10 body and paint centres, providing customers with comprehensive sales and aftersales support.

The larger showroom footprints also allow dealers to display more vehicles while expanding aftersales capabilities. The upgraded facilities are expected to improve service capacity, increase technical support, and reduce customer waiting times, further strengthening the ownership experience.

The rollout of the new Corporate Identity underscores Proton e.MAS' commitment to delivering a premium customer journey while supporting the brand’s continued growth across Malaysia.